Maggie Sonnek

About Maggie Sonnek

Maggie Sonnek is part of the marketing team at Children's Hospitals and Clinics of Minnesota and a former Allée marketing assistant. She has a passion for writing, social media and graphic design with experience that includes team leadership, television news production and communication management.

4 ways Instagram can help your business

instagram

With a 17-month-old son, two busy careers and that ever-growing pile of laundry that never seems to get any smaller, date nights for me and my husband can be scarce. Which is why we created “in-house date nights.” We make a scrumptious dinner or order something fancy, like pizza, light a few candles and settle [...]

4 traditional ways to spread your brand message

public-relations

With countless ways to communicate with your clients, audience or customers, it can be overwhelming to find the right fit for you and your business. From posting content to Facebook and Twitter, to checking e-newsletter analytics, traditional PR can get lost in the shuffle. Here are five simple ways to help you get a bit [...]

Content writer’s block? Four tips for a smooth journey

RoadTrip_ContentMarketingModels

I work best after a chai tea latte from Caribou. My husband, on the other hand, works best after winning the Super Bowl in Madden (a video game for all the non-gamers out there). Long story short, we all work differently and have different methods for being productive. Here are four tips for curbing your [...]

All I really need to know about marketing I learned from my mom

lessons-learned

My mom always told me (and still does!) to follow my dreams. That’s not just some pretty plaque I hang on my wall; I take that to heart. I take a lot of her other advice really seriously too. From chewing my food with my mouth closed to being a loyal friend to ironing my [...]

Graphic design: When to splurge and when to save

fonts

A graphic design project can be exciting and daunting at the same time. You love the idea of a new, fresh look, but you’re not entirely sure if it will fit with your company’s budget. Here’s the secret: Not all graphic design work needs to cost you an arm and a leg. There are certain [...]

Marathon training calendar, meet social media content calendar

social-media-content-calendar

Racking my brain trying to think of a social media content calendar metaphor, it came to me…oddly enough, on one of my training runs. My husband and I are training for a marathon so running is taking up a lot of my time. And, that’s when it hit me. A social media content calendar is [...]

Copyright clouds infringe on Pinterest’s popularity

Pinterest laws

Doctors warned me not to fall asleep with my newborn baby beside me at night. Co-sleeping they called it. But, night after night of minimal shuteye due to a hungry baby who needed to eat every three hours, co-sleeping was so tempting. Until I found the solution to keep me awake (often longer than anticipated). [...]

Social media: Changing the way women communicate

Two Young Women in Front of the Computer Talking

My friend and I met for coffee the other day and I hardly recognized her when she walked in the café with her new blonde bob. She had previously donned long, brown, flowing locks. Yes, she has a new look. But, what makes this point lead-worthy is that she allowed her Facebook friends to decide [...]

What’s God doing on Facebook?

I was raised Catholic. Growing up, it was expected that on Sunday morning, we were dressed and ready to go to 9 a.m. Mass. Did that always happen? No. But bless my parents for trying. The donut bribes usually worked. As I began high school, my feelings towards “Church” didn’t change much. I still needed [...]