I am presenting “Using Twitter (and other social media tools) for Networking” at the Twin Cities Media Alliance’s Fall Forum on Saturday, November 12. For those who are unable to attend the event (which is free and open to the public), or for those who just like to have copies of the presentation and resources, I have uploaded my slides for easy viewing and download.
There are many reasons individuals, brands and organizations use Twitter and other social media tools. Networking is just one of these many reasons. During my presentation, I outline how one might use a tool such as Twitter to network.
Although you may not see a direct return on your investment right away, it does not mean networking across social media channels is for naught. Using social media channels to network brings light to situations you may not have been aware of, provides you access to experts in industries and causes you care about, and may even lead to business, media opportunities or other engagements. And if you don’t let it consume you (I suggest trying to keep it to 30 minutes a day) it can even be fun.
Here’s a short list of Twitter tools that can be helpful. Anything from Twitter clients and follower management tools to hashtag, chat and SEO platforms. The list is by no means inclusive as there are myriad of options of there. Are there favorites you use that didn’t make my list?
Again, there’s lots of great information out there with regard to social media networking. Here’s just a sample of recent posts and guides (very Twitter-heavy) you may find helpful. Are there others that you go back to routinely to help with your own social media networking?
“How to Use Twitter as a Networking Resource, Not a Time Sink” by Leo Dimilo
“37 Ways to Use Twitter for Business” by Jeff Bullas
“The Twitter Guide Book” by Mashable
Best Practice Pages Guides for Organizations by Facebook
“13 Mind-Bending Social Media Statistics” by HubSpot