Melissa Harrison, Allée founder and CEO, was selected as a speaker for the 2012 AAM (Association for Accounting Marketing) Summit at Aria in Las Vegas June 11-13. Her presentation, “Brand is Not a Logo: How to Communicate Your True Brand” will focus on how branding is more than hiring a good graphic designer. It is the embodiment of an organization’s culture, its people and its services. This year’s AAM Summit is being held in conjunction with the American Institute of Certified Public Accountants’ (AICPA) Practitioners Symposium/TECH+ Conference.
Melissa Harrison, Allée founder and CEO, was selected as a speaker for the 2012 AAM (Association for Accounting Marketing) Summit at Aria in Las Vegas June 11-13. Her presentation, “Brand is Not a Logo: How to Communicate Your True Brand” will focus on how branding is more than hiring a good graphic designer. It is the embodiment of an organization’s culture, its people and its services. This year’s AAM Summit is being held in conjunction with the American Institute of Certified Public Accountants’ (AICPA) Practitioners Symposium/TECH+ Conference.
