Collaboration is a requirement for nearly every communications project today. Perhaps it’s a reflection of the economy, with many individuals working as independents. Or perhaps it’s just a necessity of our ever-expanding field, both online and off. Whatever the cause, the list of experts, specialists and digital gurus on most projects can be quite extensive—brand […]
Online. Offline. Align.
When did we find so much to say? Why do we communicate differently online than offline? Picture this: You’re at home, enjoying a cup of coffee. It’s so delicious you run up and down your street yelling, “Hey, at-sign neighbors! This is the best cup of coffee I’ve ever had! Hashtag, caffeine makes me happy!” […]
Y: We work!
Generation Y (Millennials): We believe in change. My generation is expected to change jobs more often than any generation before us. We’re young; we’re educated; we’re eager; we’re looking for jobs, and you’d be wise to hire us. Here’s a short list of what you need to know to attract and keep us. 1. Challenge us: […]
