Social media takes time, and it can be fatiguing. How can you tell if the payoff is worth the investment? According to Peter Drucker “if you can’t measure it, you can’t manage it,” but how do you measure something as seemingly intangible as social media success? Strategies: Instead of always wondering if social media is […]
Using your Klout
Everyone has influence on both a personal and professional level. The idea of knowing how much influence we have is intriguing. With Klout, perhaps we can get a better idea. Klout is one of the results of founder Joe Fernandez’s jaw surgery. Apparently, when your jaw is wired shut, you have a lot of time […]
