You’re jazzed about using social media for your business, but what’s up with the low engagement percentages or the lack of engagement your audience seems to have when you post an update? How can you get social media to work for your business? First, take a look at the following reasons why social media may […]
How to engage on social media: Hints from a 20-something social media user
It kills me to call myself average, but I am the average social media user — a 20-something with a thirst for keeping up-to-date with the world, but without the time to do it. I don’t “follow” or “like” a company just because I have bought something from them. I only engage with companies that […]
Copyright clouds infringe on Pinterest’s popularity
Doctors warned me not to fall asleep with my newborn baby beside me at night. Co-sleeping they called it. But, night after night of minimal shuteye due to a hungry baby who needed to eat every three hours, co-sleeping was so tempting. Until I found the solution to keep me awake (often longer than anticipated). […]
Get your social media policy in writing
If your company is using social media you need a social media policy. If your company isn’t using social media directly (but rest assured, others out there are talking about you online) you need a social media policy. And as much as no one wants to sit around and draft another version of the employee […]
A List: Five social media notes of the week
Trendwatching.com recently released its May 2011 Trend Briefing in which it described “The F-Factor.” The F-Factor encompasses how we, as fans, followers and friends, continuously influence each other’s decision to buy something. The independent trend firm listed five ways in which the F-Factor influences consumption behavior, one of those being F-Discovery. According to Trendwatching.com, F-Discover […]
