Date: March 8, 2016
Time: 8:00 AM
Location:
Bloomington, MN
Content ideas that work
This presentation for the AAM-MN March member meeting will focus on tangible ideas for content creation specific to the accounting industry. We will touch on where, when and how to deliver content, but the bulk of the session will be focused on ideas for creating good, relevant, ‘sticky’ content for ongoing content marketing campaigns.
Learning objectives
- Types of content that work well for different channels (ie: differences between good content on social media, websites, blogs, video, etc.)
- How to use content you already have to expand/make your life easy for ongoing campaigns.
- Ideas for leveraging content across multiple channels: traditional and digital content
