Ever wonder what the heck these black and white squares are that keep popping up all over the place? (Go ahead, scan it…it really works). QR codes (quick response codes), like the one above, are two-dimension bar codes that are slowly sweeping their way through the U.S. They’re another fun means of mobile marketing (among […]
Forty-three percent of American consumers check Google before visiting a local business or restaurant. Thirty-percent for the phone book. As technology tries to push me past lightning speed, there are still some things that I won’t budge on. So, as much as I might have laughed at those who still use phone books to look up information, those same peeps should feel free to laugh at me for the follow things that I insist on keeping “old school”.
Trendwatching.com recently released its May 2011 Trend Briefing in which it described “The F-Factor.” The F-Factor encompasses how we, as fans, followers and friends, continuously influence each other’s decision to buy something. The independent trend firm listed five ways in which the F-Factor influences consumption behavior, one of those being F-Discovery. According to Trendwatching.com, F-Discover […]
“A List” of how to get noticed by a marketing firm I get lots of queries from freelance designers, potential interns and consultants looking to collaborate. Lately, I’ve gotten a bunch of mediocre (and some down right awful) requests. So, to make it easier on those who truly are interested in working with me and my […]