Collaboration is a requirement for nearly every communications project today. Perhaps it’s a reflection of the economy, with many individuals working as independents. Or perhaps it’s just a necessity of our ever-expanding field, both online and off. Whatever the cause, the list of experts, specialists and digital gurus on most projects can be quite extensive—brand […]
The ultimate pile-up: How laundry forced me to think about my marketing plan
There isn’t a day that goes by that I don’t think, “what’s next?” Whether it’s toting my kids around or completing a new client proposal, I understand (sometimes all too well) the pressures of keeping it together and keeping on track. But lately, there is one thing I can’t seem to keep on top of. […]