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September 1, 2019
Tools and Tech

Content calendar templates [free layouts]

Melissa Harrison

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Keeping track of what, when and where your content will be posted through all of your channels (digital or otherwise) can be overwhelming. As someone who comes from the traditional publishing world, before the onset of email marketing and social media, I’ve grown up in this industry relying heavily on production calendars and spreadsheets to track my every content move.

Content calendars are an essential part of your content process. If you think about content creation as having five phases (planning, creating, publishing, distributing and tracking) content calendars are your main tool to use during phase 1—planning.

This is why I’m so excited to share with you our newest template (three of them, actually) this month: Content calendars.

Grab this free 2-page guide for tips on how to set up:

  • Social media content calendars
  • Blog content calendars
  • Enewsletter content calendars

Need more convincing? Check out some of my previous thoughts on the ins, outs and whys of content calendar creation—they’ll be your new best friend if you haven’t already started using them.

Already convinced? Download our latest #12monthsofmarketing guide for three examples of content calendars as you plan for digital channels.

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Melissa Harrison

Melissa Harrison is a nationally recognized content strategist and CEO of Allee Creative with 20 years of experience helping B2B brands, mid-sized companies and professional services firms growth through smart, audience-first marketing. She is an award-winning marketer and sought-after speaker known for turning strategy into action.

PO Box 515
Saint Michael, MN 55376

763.208.1384

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