Learn how to: Presented by: Melissa Harrison As CEO at Allee Creative, Melissa Harrison has been a leader in the content marketing space for two decades. With a solid background in content production and publication management, her niche is in omnichannel marketing and comprehensive content strategy development. Melissa leads marketing strategies for brands across the …

This is your year. Stop the ‘shoulds’ and start the ‘will dos’ to make effective connections with your customers online. This session will uncover the current state of consumers, their digital channels of preference and how to develop a new way of thinking—to keep empathy in digital marketing, reach audiences where and how they need, …

Learn how to: Presented by: Melissa Harrison As CEO at Allee Creative, Melissa Harrison has been a leader in the content marketing space for two decades. With a solid background in content production and publication management, her niche is in omnichannel marketing and comprehensive content strategy development. Melissa leads marketing strategies for brands across the …

Stop the ‘shoulds’ and start the ‘will dos’ to make effective connections with your customers online. This session will uncover the current state of consumers, their digital channels of preference and how to develop a new way of thinking—to keep empathy in digital marketing, reach audiences where and how they need, and stay motivated (and …