In honor of Women’s History Month and International Women’s Day (March 8), I want to recognize seven professional women who I admire and, whether they know it or not, have made an impact on me. At first, I thought I’d write this from a purely marketing industry angle–those in my field making great waves–but the […]
A year of gratitude
In a year where it hasn’t always been easy to stay the course and remain positive, my network has stepped up and pushed me through when it didn’t always seem like I’d get out of the weeds. While 2020 isn’t over (and we know much of what is likely to be the reality of at […]
4 ways your content is like a batch of chocolate chip cookies
On August 4 we celebrate National Chocolate Chip Cookie Day (and we can always use some positive, gooey, delicious vibes in our lives). In honor of this yummy day, I’ve outlined 4 ways your content is like a good batch of chocolate chip cookies. Great content requires a good mix Think of the best chocolate […]
Annual Thanksgiving shout-out: The top 5 crew
As a business owner of 13 years, I’ve seen my share of ups and downs–and this year was no exception. At different times during the year, I had to dig deep and turn to my network to give me the affirmations I needed to keep going (and turning to my networking was not always easy […]
That was… interesting: A look at the strangest ad campaigns
In an ever-evolving world of competition to keep our attention, ad campaigns that are catchy, memorable and/or downright thought-provoking encourage us to engage with brands and get to know them on a new level. Sometimes those campaigns take a turn for the bizarre and outrageous, grabbing attention for other reasons. Here a few of the […]
What we loved about “Everybody Writes” by Ann Handley
This year, we launched the first Allee Creative book club as an opportunity for us to talk candidly during lunch about industry-related or business-related books as a team. It was a no brainer that the first book we would read together would be one written by Ann Handley. So, we chose “Everybody Writes”. Coined “your […]
A new perspective: Leadership Twin Cities recap
Earlier this year, our CEO encouraged me to apply to be a part of the Leadership Twin Cities program through the Minneapolis Regional Chamber and I was accepted! This was a fantastic experience for me to grow as a leader of our own organization and to be immersed into the issues that are facing our […]
SharpHeels small business summit: recap
Yesterday, I had the privilege of attending the SharpHeels Small Business Summit at The Foshay Tower in Minneapolis. When Melissa (Allee Creative’s CEO) announced she was speaking on a panel and invited the team to join her at this event, I was ecstatic. Almost all my work experience has been for small businesses, which means […]
From our small business to yours
April 29 – May 5, 2018 is National Small Business Week. It is a week of recognizing and celebrating the hard work entrepreneurs and small business owners put in for success, whatever “success” means to them. Here at Allee Creative (also a thriving small business), our team took some time to think about our favorite […]
Showing our gratitude
It’s that time! The Allee Creative annual gratitude post. This year, we have experienced some great things as a team both within our company walls and outside of work. And while we can be overwhelmed at times, we also do our best to remember the importance of being grateful. Each week during our team staff […]
Allee’s Picks: Our favorite holiday marketing campaigns
We’ve already written about our favorite marketing campaigns in the past, but since the holidays bring a whole new flavor to things, we thought it’d be fun to dedicate a post to our favorite holiday marketing campaigns from this year. Melissa Harrison, founder & CEO “In-Laws Will Melt Over This Perfect $8 Holiday Gift” – […]
Client spotlight post 2: Small business Saturday!
This is the second post in our two-part series spotlighting small business clients in honor of Small Business Saturday. You can find the first post here. Saturday, November 26 is Small Business Saturday! And since Allee Creative is a small business that provides marketing services to some pretty amazing small business clients, we thought we’d […]
Client spotlight post 1: Small business Saturday!
In honor of Small Business Saturday on November 26, we are spotlighting a handful of our small businesses clients. We appreciate their partnerships with our company, the ability to serve them in their content marketing and branding needs, and we want to show them our support as we all go out and #shopsmall this Saturday! […]
What we’re thankful for this year
November is my favorite time of year–fall, football, family, friends, food–and really, a great time of year to reflect on things that I am thankful for. I have written thank you posts in the past, but this year I thought it would be fun to expand the post, so I asked my team to share […]
In celebration of 10 years: 10 things they never tell you about starting a business
September is Allee Creative’s official birthday month and even though we have been celebrating all year, the team and I threw a 10-year anniversary party for some of our fabulous friends, colleagues and clients last night at Rojo in St. Louis Park. In preparation for the evening’s event, I spent some time thinking about the […]
More than a boss
Maybe it is the Millennial in me, but I hate the word “boss” (unless we are using the Urban Dictionary version of it). It has such a negative connotation in this day and age. When I hear people say “my boss,” it is all too often followed by a negative story; a story of a […]
Inspiration can start at 5 a.m.
Ever need a boost? Inspiration? A kick forward? I did. The year was 2012. At the time my kids were ages 15 and 9. Their world was moving quickly and mine was standing still. I had been in the same management position for quite a few years. My industry was not jumping on the social media […]
A year of growth at Allee Creative
I learned about Allee Creative and met CEO Melissa Harrison when I was working for one of Allee’s clients. Allee was assisting with my then employer’s content marketing strategy and I was inspired by Melissa’s hard work and knowledge of all things marketing. A couple years later, she reached out about an opening on her […]
